Campari Group is an Italian-born global drinks company behind some of the world’s most iconic spirits. For the Campari Brands internal training initiative, I designed a set of digital and printed brochures for brand ambassadors, created to support brand education and on-trade engagement. The pieces bring together product knowledge and curated cocktail recipes, in a clear and visually engaging format.
The visual approach balances clarity with personality, using bold graphic elements, refined typography and a strong layout hierarchy to differentiate brands and spirit categories.
Client: camparigroup.com/enAgency: hippocampus.co.za
